Kansas City Marketing Legends
The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg.
What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce them. And it’s about all the blood, sweat, and tears these folks gave and the fun and laughter they had while doing it. Most important, the stories we will tell all happened right here in Kansas City.
Our idea is simple. Let’s reach out to all the people who made the Kansas City marketing community what it is today. What we are today is a city of creative powerhouses of all sizes doing work not just across the metro or region, but across the nation and the world.
Welcome to the Kansas City Marketing Legends Podcast!
Brought To You By — evolution Audio Post Production // Springboard Creative // KC Ad Club // PRSA of Kansas City
Kansas City Marketing Legends
Ronda Zillner // Founder, Zillner Marketing
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Ronda Zillner saw the senior living opportunity before most people were paying attention and built Zillner Marketing into a powerhouse by combining sharp data instincts with a deep understanding of how boomers would redefine aging. But getting there was anything but a straight line. From Illinois Bell to a dental hygiene detour, through the Valentine Radford years and a day-before-Thanksgiving leap into her own firm, Ronda built a business, and a life, entirely on her own terms. In this episode, she sits down with Sam and Mike to talk about grit, smart specialization, and what it really means to build a career with both purpose and staying power.
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