Kansas City Marketing Legends
The marketing business is like an iceberg. What the public experiences in a :30 second spot on television or online is the tip of the iceberg. So too is the piece of positive publicity about a company or product that someone reads or the piece of persuasive content that lands in their computer or phone. All just the tip of the iceberg.
What’s below the proverbial tip is what this podcast is all about. It’s about the people behind the ideas and the effort that it takes to conceive and produce them. And it’s about all the blood, sweat, and tears these folks gave and the fun and laughter they had while doing it. Most important, the stories we will tell all happened right here in Kansas City.
Our idea is simple. Let’s reach out to all the people who made the Kansas City marketing community what it is today. What we are today is a city of creative powerhouses of all sizes doing work not just across the metro or region, but across the nation and the world.
Welcome to the Kansas City Marketing Legends Podcast!
Brought To You By — evolution Audio Post Production // Springboard Creative // KC Ad Club // PRSA of Kansas City
Kansas City Marketing Legends
Pat O'Neill // Founder, O'Neill Communications | KC Irish Fest Co-Founder
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Pat O'Neill didn't take the obvious path to running a KC communications firm. He took the scenic route through cemetery caretaking, late-night concert reviews, limo runs for touring rock bands, and tiny Colorado newspapers before coming back to Kansas City and building something uniquely his own. Four generations of the O'Neill family have been woven into this city's political, cultural, and civic fabric since the 1880s, and Pat's chapter, the micro-agency that never wanted to be the biggest, just the best, may be the most colorful of all. In this episode, Pat sits down with Sam and Mike to talk about speed, trust, Irish Fest, and why the best business development in KC has always happened at five o'clock at the bar.
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